Rihanna feat Calvin Harris - we found love.
www.youtube.co.uk/watch?v=tg00YEETFzg
Rihanna has created an intense story line and meaning through out the video. The voice at the beginning talks about how "You always feel ashamed that someone could be that important that without them, you feel like nothing. No one will ever understand how much it hurts. You feel hopeless, like nothing can save you. Then when it’s over, it’s gone, you almost wish you could have all that bad stuff back, so that you can have the good…"
The relationship between the visuals and the music connected as there's images of drugs, various pills and dilated pupils. You see them tell a story through the ups and downs off there dramatic love story.
Rihanna is singing about having such deep and intense emotions towards someone to the point where your love towards them becomes addicting. "yellow diamonds in the sky" is about taking ecstasy and represents how you feel towards that person, just like how you feel when you are on E, intense euphoria. In simplest form, it's basically about how love can be addicting and even when you know the person is not right for you, you can't let go because the love has become like a drug.
The lyrics currently with these shots are Rihanna singing about how she feels. 'We found love in a hopeless place' and when the song begins and we begin to see shot ofdrugs and the sexual nature and we begin to see what the video is about. Two people found love in a 'hopeless' place, basically wasting life, messing around, partying and doing drugsThe lyrics currently with these shots are Rihanna singing about how she feels. 'We found love in a hopeless place' and when the song
begins to speed up and go up beat you begin to see shots of drugs and the sexual nature. We begin to see
what the video is about. Two people found love in a 'hopeless' place, basically
wasting life, messing around, partying and doing drugs.
The narrative to the story
is an relationship that was found in an hopeless place and was expected to end
badly, there’s a lot of meaning to the story line, it shows what love can do to
someone and the impact it has on your life when your addicted to something bad
and hopeless.
Target audience I would
say 16+ due to the content of drugs and sexual nature, it’s not suitable for
prime TV, however it’s been edited so that’s its able to be shown on TV for
everyone to view.
We then see
things start to change and Rihanna no longer looks pleased with the life she’s
living, we see the couple arguing and we see a shot of Rihanna where she looks
as if she has over done the usage of Alcohol and Drugs and is looking as if she
has no control over her actions.That’s when
things in their relationship start to change, from there it goes downhill.
Camera angle
mainly used is wide shot angle, you see this when the couple are getting up to
bad stuff, for example in the beginning when there both sitting in the bath tub
sobering up, showing both of their facial expression, looking disappointed and anger.
The prime color in this
music video is the colour Red. Red is used a lot within lighting, clothing and variety
of the drug coloring. The first glance of red we see is the lighting on the
couples bedroom alongside the flag hanging on the bedroom roomWe then see a shot with
lots of smoke and that happens to be lit with red lights. We also see Rihanna
stood on the back of a bicycle with what looks to be some sort of smoke grenade
and the smoke been released from this is red. The colour red is a sign of
danger which goes with the usage of drugs, drinking and their behaviour in the
video.
The genre of this music
video is a combination of R&B and house music. We know this because the
artist singing throughout is Rihanna who produces R&B music you can also
tell from the melody of her voice and the lyrics. The other artist that features
on the song is Calvin Harris he creates high production house music beats that’s
played in clubs and parties.
Another target audience group
would be people that go to clubs and like to party due to the song being a combination
of house music.

Analysing music video
Wiz Khalifa – We Dem Boyz
In the music video ‘We Dem Boysz’ the genre of rap has been
established. It has been established through camera movement, mise en scene and
representation. The opening shot of the music video were introduced to their ‘tap
house’ as rappers would call it, the camera follows him into the bedroom,
showing around the house, the shot has dim lighting and not a lot of furniture,
at the beginning you see wiz sitting on his bed on the phone smoking drugs. His
bedroom is very stereotypical trap star bedroom, lots of shoes, music and a
bed, nothing really else. As he enters to the house you see a kid lying on the
floor on their own, which is very common in their lifestyle for kids to be left
on their own and are able to do what they want.
As he enters the front of the house you see lots of
boys/other rappers outside on the porch dressed in baggy white tops, a few boys
wearing the same as there representing the same team, caps, and big gold chains
lots of bling jewelry, smoking and drinking surrounded by a lot of money.
The camera shots follow the main artist and all his
movements, as he walks through his hood, the mise en scene show a rough hood/area,
small houses. There represented as young troubled black American men. As he continues to walk through his hood, the
language in the song refers to a woman as a ‘hoe’ and shows a shot of a women’s
body, representing her as an object.
Throughout the video you see a variety of mise en scene that
represent the genre and narrative, for example them playing basketball is a
sport know to be played in the hood, riding in experience cars being paid for
with drug money, the dance moves and body language the use throughout.
Also lyrics he uses ‘’Leave the club these hoes be tryin to chase me You got a
ass so fat let's make a baby, Damn, I'm smoking weed in my Mercedes, Hol up, these niggas broke,
these niggas lazy’’.
These lyrics indicate the lifestyle
they live and how they represent women saying he would have a baby with her
just because off her body. Also the values of the genre are made clear through
drug use and expensive cars. This will appeal to the target audience.
At the end of the video is has an extreme wide shot of all
his boys and women gathered together, dancing enjoying them self as there
telling us there a team, a low angle shot is then used. It tilts form low shot
of his boys and tilts to them at the top. Its shows wiz has high status and is
the main man alongside the other two standing next to him.
Lana Del Ray - Video games
Video game is a song
recorded by American singer - songwriter Lana Del Rey for her second studio
album released to the internet on June 29, 2011. Video game was a commercial
success, peaking at No.1 in Germany and Luxembourg and reaching a top 10
position worldwide.
When video games first
went viral it became an underground sensation praised for its authentic feel.
Lana Del Rey amazing voice crooned the haunting song against a backdrop of
grainy out-takes of home movies and Hollywood scenes.
Video
Games" is a pop ballad that
lyrically refers to a girl who, despite being ignored by her boyfriend,
resolves to love him regardless. The song garnered acclaim from music critics,
many of whom praised the uniqueness of Del Rey's vocal performance.
She
explained to complex magazine: ‘’ When you’re an introvert like me and you’ve
been lonely for a while, and then you find someone who understands you, you
become attached to them. It’s a real release.
Lana
Del Rey’s lyrics were inspired by two broken relationships in her past. ‘’the
verse was about the way things were with one person, and the chorus was the way
that I wished things had really been with another person, who I thought about
for a long time’’, she told social stereotype.com, breaking into an acapella of
the song.
‘’swinging
in the backyard, pull up in your fast car, whistling my name’. That’s what
happened you know? He’d come I would and id see him. The verse is more
matter-of-fact because that’s how it was. It’s a mix of memories and the way I
wished it could have been.
She
often has a dark, fuzzy effects added to the footage, to give a vintage, dated
feel to the clip seen in videos such as ‘born to die’ and ‘summertime sadness’.
Throughout her video there’s dated clips shown through out of a man and women
and their relationship.